Sales Manager - Attachments

Job Information

The Sales Manager is responsible for leading and motivating the sales team to achieve exceptional customer service and drive sales performance. This role involves overseeing the identification and engagement of new end-user and reseller customers while strategically guiding the team in proactive outreach efforts. The Sales Manager will analyze sales data, communicate sales goals aligned with revenue objectives, and provide insights into the competitive landscape. Additionally, this position will collaborate with sales operations, including forecasting product demand, and manage customer engagement including the renewal of reseller contracts and implementation of effective approaches for continuous improvement.                         

Role & Responsibility

Sales Leadership and Team Management:

• Build, lead, and mentor a high-performing sales team.
• Develop sales strategies aligned with overall revenue objectives monthly, report on metrics related to customer satisfaction including freight loss and damage metrics, managing the renewal of reseller contracts.
• Present bi-weekly sprint milestones for sales revenue and connections and facilitate risk mitigation activities.
• Conduct weekly sales team meetings to collaborate on milestones, risks, and retrospective evaluations.
• Oversee daily team stand-ups to manage sales progress and communicate any blockers that arise.
• Provide day-to-day and monthly key performance indicators, highlighting key performance metrics, trends, and actionable insights.
• Develop sales toolkits in alignment with sales strategies to assist the team in identifying target segments, seasonal strategies, key features and benefits, competitive advantages, competitive pricing, and prospect lists.

Strategic Planning and Operations:

• Develop and execute strategic sales plans to achieve and exceed revenue targets
• Grow the customer base by developing and working cross-functionally to execute plans to achieve sales objectives; generate end user and reseller leads, qualify them, and convert them into customers.
• Document approaches, setting milestones and holding the team accountable for timelines; Recommend associated financial and human resource needs for approval.
• Collaborate with marketing and product teams to align on go-to-market strategies.
• Analyze sales data to drive forecasting, performance, and inventory optimization in collaboration with cross functional team members.
• Develop and enhance sales operations by implementing streamlined processes, optimizing workflows, and establishing best practices to improve overall efficiency.
• Provide insights on competitive programs, street-level pricing, and discount activities to inform pricing strategies
• Provide regular performance reports and insights to executive leadership
• Generate quarterly commission reports.
• Contribute to product launches by providing feedback on the product roadmap and participating in ad hoc design workshops.
• Represent the company at trade shows, customer events, and industry functions.

Customer Engagement and Relationship Development:

• Identify growth opportunities and deepen relationships with end users and resellers
• Deliver high-quality customer service to enhance satisfaction and retention while prospecting for new end-user and reseller customers, including follow-ups on marketing qualified leads to identify opportunities for sales conversion, cross-selling and increasing loyalty.
• Grow revenue from existing end user and reseller customers by developing and executing retention strategies.
• Collaborate with resellers to ensure high end user customer satisfaction.

Job Requirement

• Bachelor’s degree in Business, Marketing, or related field; MBA preferred.
• 5 to 7 years of sales experience, with 2 to 3 years in a managerial role.
• Proven track record in sales leadership, ideally in equipment, agriculture or construction; history of leading successful teams.
• Strong analytical skills to interpret sales data and derive insights.
• Excellent communication and interpersonal skills—able to inspire and close deals while building relationships with teams
• Strong organizational abilities to manage multiple priorities efficiently.
• Proficiency in customer relationship management (CRM) software, Microsoft Office Suite, and sales reporting tools including Power BI.
• Familiarity with sales forecasting and product management processes.
• Experience in optimizing sales operations focusing on process improvement.
• Ability to implement strategic sales initiatives with an understanding of market dynamics.
• Experience in developing training materials and sales toolkits.
• A growth mindset and ability to thrive in a fast-paced, evolving environment.
• Travel Required: Less than 25%.